Saturday, 7 May 2016

Evaluation Question 1 – In what ways does your media product use, develop or challenge forms and conventions of real media products?

My media product mainly conforms to the forms and conventions of real media products.
My front cover for music magazines challenges the forms and conventions of real media products by having the main image cut onto the side of the page, which real life media products do not do. However, my front cover and the other pages use a designated colour scheme (Red, white, black and occasionally blue), which is what real media products use.
The masthead “Unplugged” can be seen as a generalised title but has a strong association with music due to the idea of the bands interviewed have ‘unplugged’ their instruments to join the journalist. With the masthead I wanted a simple design but at the same time I wanted it to stand out. To do this I chose a font, which will grab audiences attention and a black and white colouring as these colours contrast against one another creating a masthead which catches the eye of anyone looking at it, which is also what other media corporations have.
The slogan “sounds of a generation” gives the audience the idea that the music discussed inside the magazine is important to the rock scene encouraging people to buy it. 
The header and footer on my magazine were chosen to appeal to the target audience by allowing me to be more specific to my chosen genre. The header allowed me to include more bands that would appear inside my magazine while my footer would encourage people to buy the magazine as it says “The greatest rock magazine of 2015”.
The sell lines on my front cover are consitant with conventional colours by being red and blue. The artists included on my sell lines are all genre specific so it would fit with the overall feel of the magazine.
The splash is useful as the colour, font and size all create an eye catching splash to attract audiences.
The pug, which is featured on my front cover, is conventional as it offers a prize, which would be liked by my target audience.


My contents page uses forms and conventions of real media products as the features and monthly articles on the left hand side with a small caption to give more insight into the article. The review section on my contents page also uses conventions of real media products as it covers a variety of different topics like music albums, tours, etc. The review section also develops the forms and conventions as the music magazine industry is branching out to review aspects of the media like films and technology. My contents page also uses subsidiary images to help the page look more appealing to readers, which are what real media products do.  The images also show clothing, which is worn by the youth of today so they are more identifiable to these young audiences. My front cover and contents page were both influenced by Q due to the colour scheme implemented. The page numbers are also easily found on the page due to industry code. The page numbers also have the masthead next to them (similar to Q) to help keep the image of the masthead in the reader’s head.  The inclusion of social media links can help appeal to the younger readers due to them being the main age group on social media.
The artists included in the features shows the reader that the magazine does solely focuses on the rock and indie genre. The mode of address in the contents page is informal as it allows the reader feel more comfortable when reading and can encourage them to continue buying the magazine.  


When looking at my double page spread it develops the forms and conventions of real media products by having a theme that accurately represents the article in question. The double page spread uses columns to make the article itself appear more formal and professional which is a convention of real life media products. The style of writing also uses the forms and conventions of real life media products. Kerrang influenced my double page spread! with the informal attitude Kerrang! uses with their interviews. The black and white image used for the article also helps with the black and white theme going on within the design of the double-paged spread. The individual designs Kerrang! do for their double page spreads while keeping the magazines identity intact inspired me to do the same with my own double page spread. The headline of my article was A/M/B/E/R the same as the band so the reader will remember the name but had a just as interesting sub heading to ensure the reader’s interest is still peaked. The words “exclusive” were added to help give the idea the product is important and artists are willing to give exclusive interviews. Q inspired this exclusive idea as they do the same with their media products.
To ensure I stayed to the conventions of the industry I included an opening paragraph to give the reader a quick understanding of who the band were. The red and white writing on a black background helped the text stand out more and kept the reader interested in the design since it has not been done often while I was conducting my research. The style also reflects the rock/Indie feel and also would look interesting to my target audience.
The pull quote chosen helps the reader get a better understanding of the band at just a glance. By using two red lines help the pull quote stand out and entices the reader. At the start of the article I followed the industry code again by using a drop cap at the start of the first paragraph as it makes the article look more visually appealing.




Unedited pictures using in my product










Finished Article


A/M/B/E/R are a new upcoming band from Cwmbran, South Wales broke into the Indie rock scene in mid-2015 and have continued to rise in stardom ever since.  Not only are they able to be true indie rockers but have also been able to infuse hard rock and grunge into their style.
With work beginning on their second EP and first tour across Britain coming up in a few months, the lads (Lewis, Tom, Joe and Sam) have given time from their busy schedule to give us an EXCLUSIVE interview in their studio wearing their iconic style of leather jackets and black jeans looking as laid back as ever.
So Lewis , what’s it like being the lead vocalist in the most promising band since the Arctic Monkeys?
Lewis: Comparing us to the Arctic Monkeys… well that’s a pretty high bar! It has been amazing; everyone’s been supportive of what we’re doing and quickly going from pub gigs in front of 20/30 people to a few hundred it’s kinda terrifying.
Sam: Most promising band, I’m sure there are others just as good. All we do is just play what we want to and people apparently like it. It’s fun doing the gigs now and we’re slowly getting used to it.
How did you guys all meet and decide to start a band?
Joe: Well me and Tom went to the same secondary school and we met Sam and Lewis through mutual friends and it just started from there really. Once at a party this guy had a room full of instruments and we just started jamming in there and we just clicked.
What made you guys want to play indie rock?
Tom: It’s just the music we’re into; we all like the same kinda stuff like Fleetwood Mac, the Arctic Monkeys and that sorta stuff. However, we want to give our own spin on our music and make sure we are doing our own thing not copying off anyone else
Did you ever expect you latest single ‘Mikala’ to do as well as it did?
Tom: We knew it would do okay and sell enough to decide whether we’d consider releasing another single. We never did expect it to blow up the way it did; I don’t think anyone expects their music to sell as much as they do because high expectations can be a bad thing y’know.
There have been rumours that before you start your own tour, that you would be supporting Catfish and Bottlemen in their tour. Is it a yay or nay?
Lewis: We can finally say that we are! We can’t be any happier to support the guys who gave us the inspiration to become a band. The guys in Catfish are great and we all can’t wait to tour with them.
With you beginning work on your second EP, can you give us any hints about what will be on it?
Sam: It’s still early days yet but we’ve been working on more original songs so there aren’t any covers unlike our first EP. It means a lot that the fans are so excited for it.  
Do you guys have any idols that have inspired you?
Joe: For me it’s definitely bands like Arctic Monkeys that you said about before. Kasabian since they’re rifts are some of the catchiest ever.
Tom: It has to be the greats like Fleetwood Mac and Led Zeppelin.  Everything about them is just amazing and have some of the most well known songs of all time. I know it’s weird they’re not the same as Joe but you have to love the legends.
You guys seem to have gone through a few drummers now, have you eyed up a permanent member?
Lewis: We never planned to have so many drummers but they have had other things to do which they couldn’t stay with us. Like my brother was going to be our drummer from the start but had a record deal given to him a few weeks after we started so obviously it would’ve been a dick mood to not let take it.
Tom: We are looking for a new drummer to have permanently and we think we have found our guy but for that you’ll have to wait until the EP comes out won’t you.
Are you planning on maintaining a different feel to the first EP with future releases?
Joe: Nope! We never plan on making different styles of music. We are good at what we do and won’t change it but don’t worry, we’re not going to go and rehash what we’ve already done just to play it safe.
Lewis: Joe’s right. The idea of doing different things may arise in the future but right now the fans and us enjoy the feel and style we’re making now and that is what we will continue to do.  


First draft of article 



A/M/B/E/R are a new upcoming band from Cwmbran, South Wales broke into the Indie rock scene in mid-2015 and have continued to rise in stardom ever since.  Not only are they able to be true indie rockers but have also been able to infuse hard rock and grunge into their style.
With work beginning on their second EP and first tour across Britain coming up in a few months, the lads (Lewis, Tom, Joe and Sam) have given time from their busy schedule to give us an EXCLUSIVE interview in their studio wearing their iconic style of leather jackets and black jeans looking as laid back as ever.
So Lewis , what’s it like being the lead vocalist in the most promising band since the Arctic Monkeys?
Lewis: Comparing us to the Arctic Monkeys… well that’s a pretty high bar! It has been amazing; everyone’s been supportive of what we’re doing and quickly going from pub gigs in front of 20/30 people to a few hundred it’s kinda terrifying.
Sam: Most promising band, I’m sure there are others just as good. All we do is just play what we want to and people apparently like it. It’s fun doing the gigs now and we’re slowly getting used to it.
How did you guys all meet and decide to start a band?
Joe: Well me and Tom went to the same secondary school and we met Sam and Lewis through mutual friends and it just started from there really. Once at a party this guy had a room full of instruments and we just started jamming in there and we just clicked.
What made you guys want to play indie rock?
Tom: It’s just the music we’re into; we all like the same kinda stuff like Fleetwood Mac, the Arctic Monkeys and that sorta stuff. However, we want to give our own spin on our music and make sure we are doing our own thing not copying off anyone else
Did you ever expect you latest single ‘Mikala’ to do as well as it did?
Tom: We knew it would do okay and sell enough to decide whether we’d consider releasing another single. We never did expect it to blow up the way it did; I don’t think anyone expects their music to sell as much as they do because high expectations can be a bad thing y’know.
There have been rumours that before you start your own tour, that you would be supporting Catfish and Bottlemen in their tour. Is it a yay or nay?
Lewis: We can finally say that we are! We can’t be any happier to support the guys who gave us the inspiration to become a band. The guys in Catfish are great and we all can’t wait to tour with them.
With you beginning work on your second EP, can you give us any hints about what will be on it?
Sam: It’s still early days yet but we’ve been working on more original songs so there aren’t any covers unlike our first EP. It means a lot that the fans are so excited for it.